Simple,
smart design for ambitious businesses

Crafting websites that feel like you.
Clear, confident, and built to convert.

30 minute no-obligation consultation

Emily sitting at a desk with a warm cup of coffee
Emily Eaton

Emily Eaton

An independent designer based in Aotearoa New Zealand📍

Strategy

  • Brand Strategy
  • Brand Audit
  • Marketing Roadmap

Websites

  • Website Audit
  • Website Design

Creative

  • Brand Identity
  • Graphic Design
  • Photography and Video
  • Copywriting

UX

  • UX Audit
  • UX Research
  • Usability Testing
  • UX Design

Design with purpose.

Good design starts with strong foundations. I use proven UX patterns, clear copy, and classic design principles to create work that tells your story and helps your business stand out.

Your website could be losing you business

You’ve built a business you believe in. You know your product or service brings real value.

But your digital presence? It’s not telling that story clearly enough.

  • Maybe your website isn’t converting like it should.

  • Maybe people are taking one look at your site, and leaving.

  • Maybe your offer’s solid, but customers are still left confused.

  • Maybe your brand feels a step behind the business you've actually built.

Sound Familiar?

You’re not alone. These are the kinds of problems I help solve every day.

I work with businesses, startups and solo founders to create websites and digital experiences that feel clear, confident, and built to grow. Whether you need to communicate your value, build trust fast, or turn casual visitors into loyal customers, we’ll get you there.

Here's how I can help:

Now’s the part where you tell me what you’re scheming.

Emily Eaton

Your Strategic Design Partner

Hi, I’m Emily Eaton.

I design websites and brand identities that help businesses like yours show up with confidence and clarity. Good design shouldn’t be overwhelming, it should feel like a natural extension of your business.

I keep the process collaborative and grounded. Clear communication, dependable timelines, and work that reflects who you are and what you care about.

Got questions?

I've got answers.

If what you’re wondering isn’t listed here, feel free to contact me and I’ll follow up fast, typically within one business day.

  • I design websites that are easy to use, fast to load, and simple to maintain. I’ll walk you through each step of the process, explain anything that’s unclear, and make sure your website does what it needs to do. I work efficiently, communicate clearly, and deliver on time.

  • Prices start from $2000 NZD + GST for a small, well-structured site. Larger or more complex projects cost more depending on the number of pages, features, and how much content or branding support you need. I’ll always provide a clear quote up front.

  • Not necessarily. If you already have branding and copy, great — I’ll work with what you’ve got. If not, I can take care of both for you. Branding and copywriting are services I offer separately or alongside web design, depending on what you need. Whether it’s creating a simple visual identity or writing clear, effective website content, I’ll handle the process and deliver ready-to-use results.

  • Yes — I also design brand identities, marketing materials, and other visuals that support your online presence. That includes things like logos, social media graphics, business cards, or presentation decks. If it’s connected to your brand and you need it to look consistent and well-designed, I can help.

  • What do you need from me to get started? Once we’ve had an initial chat and agreed on a scope, I’ll need:

    • A rough outline of your goals or what the site needs to do
    • Any existing content (copy, images, branding, etc.)
    • Access to your domain/hosting, or we can set that up together

    If you don’t have everything ready, that’s okay. I can help you fill in the gaps.